Danish TV and broadband provider Stofa, has picked ARRIS to help it deliver UHD TV channels, streaming and apps, as well as gigabit broadband speeds.
Ole Fruekilde, CEO at Stofa said that while his company already held a strong position, rivals are rolling out FTTH solutions and consumers are turning to OTT products so we have to adapt our business model.”
He acknowledged the impact of Netflix and Amazon, as well as services like the BBC. “At Stofa, we want to integrate and aggregate to deliver a good service to our customer.”
While ultra fast speeds will mean customers needing to chang router, that process will be phased as the new broadband speeds become available, according to Jeroen Putzeys, Regional VP, Cable Broadband & Access, ARRIS.
“It is an investment for the next ten years,” Fruekilde added, saying that it is a major process technically. “If you look at a street cabinet, the only thing that’s going to be left will be the cabinet and there are 120,000 cabinets.”
In choosing DOCSIS3.1 over other technologies, he commented: “Compared to delivering the same quality of service, it is much cheaper for us to upgrade to DOCSIS 3.1 than any other tech solution.”
Stofa provides cable TV and broadband to more than 700,000 consumers in Denmark.