A few weeks ago, Thomas Blekman, Chief Effectuation Officer at Effectuation Intelligence Netherlands and lecturer in Corporate Effectuation and Strategy at Rotterdam School of Management, Erasmus University Rotterdam, shared this warning, "If we don't want to turn into the next Kodak, we should apply corporate effectuation."
He offers us a snippet of what innovations lessons we gleam from pandas in the video below:
Intrigued? We invite you to join Thomas as he discusses "The Orchestration of Effectuation: How Managers Can Organize Entrepreneurial Behavior in a Corporate Setting" in the FEI Classroom at the FEI EMEA 2013 conference in Copenhagen, Denmark, taking place on March 4-6. Don't miss your opportunity to hit the books and join us as we go back to school.