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Senior Conference Producer

Posted: 24 Oct 2018
Function: Conference Production
Location: London

Region: London
Country: United Kingdom

Job Overview

Reporting to the Portfolio Manager, the role involves the project management and production of events within one of Informa’s key verticals. Currently, TMT has the highest revenue of all K&N portfolios and houses 5 of the division’s top 25 events. You are responsible for delivering exceptional products and world class events that are at the heart of their industry, as well as the delivery of an exceptional audience both onsite at the events and subscribed to our digital platforms.

The TMT portfolio is the leader in the industry delivering products on a global platform with events based across the world. With the evolution of this portfolio’s markets, it is essential that the ideal candidate is hungry to drive new initiatives and changes.

Our conference business is going through a period of dynamic and exciting change as we transition from a traditional conference company to one that is leading the way in how we deliver events and information to our markets. If you enjoy a traditional, old style conference company then this is really not the role for you.

This is a unique opportunity to not only work in a fast paced, dynamic, entrepreneurial business but also to be a part of the largest conference company in the world.

Role Details

The Senior Conference Producer is responsible for the following areas within their portfolio:

  1. Strategic planning
  2. Event creation
  3. Programme production
  4. Audience delivery
  5. Attendee experience
  6. Product development and evolution

This means that they are expected to deliver revenue growth through:

  • The development of high quality, content rich events
  • Strategic planning at event level
  • Putting the customer at the front of all event and product decisions
  • Actively contributing to the delegate and audience acquisition process to ensure maximum attendance of high quality, relevant attendees to all events
  • The development of online / digital events that support the need for fast route to market delivery

Candidate Profile

The ideal candidate will have success at a product management level within the commercial conference world, with in-depth knowledge and experience of the business. Ideally they will have:

  • Experience of successfully producing large scale events and marketing collaboration within a fast paced commercial conference company
  • Be a ‘product first’ person who understands what it takes to make exceptional events happen
  • A good level of comfort with the digital world, from community and content marketing through to ‘digital first’ events, and hungry to build this into their event offerings

Personality Profile

Despite the variety of backgrounds, experience levels, cultures, seniorities and personalities, we expect everyone in Informa to have one thing in common: that they are deeply passionate about what they do.

In addition, they would be:

  • Energetic conference producer who can establish a strong team culture
  • Good communicator who can manage external customers and internal business expectations
  • A natural motivator
  • Thrives in a challenging, fast paced and high pressure environment
  • Commercially minded with proven experience as a practical deliverer

Key Deliverables for Senior Conference Producer

  1. Production
  • Extensive research into the market to fully understand the ecosystem
  • Deliver best in breed content and speakers across physical and digital event platforms
  • Produce high quality programmes, driving new and exciting content as well as key themes/trends in the industry
  • Focus on delivering a quality experience for all attendees at our events
  • Ensure on-time delivery of relevant event content and product information for key marketing milestones and associated digital, physical and telesales marketing campaigns
  • Identify and develop new events and topics for the portfolio
  • Create new, interactive features and formats that add considerable value to the conferences and exhibition show-floor activities
  1. Business Development. Develops new and existing business
  • Provide creative input & tactical support in the delivery of new products
  • Take responsibility for key account management with Head of Sales
  • Work closely with the telesales team to drive delegate revenue growth
  1. Relationships & Brand Awareness
  • Overview customer relationship management for Portfolio
  • Build relationships with key customers
  • Develop and maintain other key contacts e.g. Associations, Partners, JVs
  • Contribute to positive public profile of K&N events
  • Host networking meetings
  • Host Advisory Board calls and meetings
  • Develop as a thought-leader within the industry
  • Build rapport at events and industry meets